Why HTTPS certificate is Important

for Ecommerce Websites

You must have heard tech-buffs or computer geeks talking about HTTPS in many cases or while browsing internet, but you are not quite certain if you require paying interest. Well, as you share and store a large amount of sensitive and personal details over the World Wide Web (predominantly if you are running an ecommerce website) it is indispensable that you watch out to shield your customers’ privacy and make sure that the information they are sharing cannot be decrypted by the hackers .

Ever observed the expression “HTTP” at the URL box of your browser? Yes you have! Alternatively, sometimes you will see the phrase “HTTPS” and you speculate what is the difference. Secured Hypertext Transfer Protocol or HTTPS connection offers superior security when shifting data over the World Wide Web than Hypertext Transfer Protocol (HTTP connections).

HTTPS pages generally use two types of secure protocols to encrypt data transmission – Secure Sockets Layer (SSL) or Transport Layer Security (TLS). SSL and TLS are protocols for managing the secure communications between a web server and a web browser; it works by encrypting data such as credit card numbers, passwords, logins, etc. Banks and online merchants use SSL to maintain the security of their websites.

SSL and TLS are protocols for managing the secure communications between a web server and a web browser; it works by encrypting data such as credit card numbers, passwords, logins, etc.

If you sell products or services directly from your site and allow electronic payment methods then it is a good idea to have SSL; it inculcates self-assurance in your customers by making them feel secure to use their debit or credit cards on your website. SSL is also essential if you have created a Page or Tab canvas app in Facebook. Facebook needs secure connections to make sure all those using HTTPS (SSL or TLS cert.) You will still have the same functionality like people who use non-secure (HTTP) channel.

Why you should be more concerned about HTTPS

HTTPS is important as it helps reduce the chances of “hackers snooping or trying to seize and access your customers’ data” as it moves between the internet server and your computer or vice versa. For example, any electronics payment system or email server you are using. You would like to ensure that you use a protected line for data transmission. It matters a lot when your customer is accessing your website over public WLAN connection. The protected channel will encrypt your data, as the transmission is going over cloud or cyber space. This in any case makes sure some level of security from hackers who are prowling in clouds to steal the data of your customers.

The protected channel will encrypt your data, as the transmission is going over cloud or cyber space.

Any way for users to know the Website is secured or not?

Absolutely, there is a way. The website users can see a green pad lock icon in the browser address bar. Many reputed websites use this way of authentication. When an Extended Validation Certificate is installed on a web site, the browser address bar will turn green.

On the other hand, if you are not using secure protocols to encrypt data transmission, your customers will not be at ease to make transaction via your website, especially not when they are accessing internet via public WIFI system. Want to know more about the advantage of HTTPs and want to have it on your website? Consult experts from Digital Marketing Company in Bangalore.

Leave a comment